But I'm also letting you in on a (not so) super-secret marketing tool that I stumbled into by accident last week.
I was looking over my Google Analytics and noticing a nice uptick in blog/site traffic for 2011. Then all of I sudden I clicked on a graphic and thought, "What the heck!?"
The little line went along fairly steadily all month and then - wow! - it shot way up and plunged back down the next day. In that one high-traffic day, I got close to 5,000 visits.
What in the world? I wondered if someone try to hack my site or pull a bot attack. And then I looked up the blog post for that day and noticed the headline:
Working Naked Day
I shared my findings with my web guru, Paula Johnson. Being a marketing genius, she suggested I elaborate on the theme.
Add naked to all your headlines:
New trends in naked small business financing.
Developing a slogan for your naked company
Marketing secrets from the band Bare Naked Ladies
I don't know about that.
But at least now I know why they call it Naked Juice.
Who knew bare-bones marketing efforts would actually pay off? I'd love to be a naked company, unfortunately I've gained too much weight from stress (comfort food, y'know) to take advantage of that.... : >
ReplyDeleteIt's definitely an advantage to go nude on the 'net, Lori! ;-)
ReplyDeleteI never got close to 5K visits on a single day, even though most of my models are scantily clothed.
ReplyDelete(Let us know how this post fares. Though they may know you're crying wolf.)
Yes, I am going to have to remember to check the traffic on this one. I have a feeling I'll see a similar spike.
ReplyDeleteWell, shoot. I feel like such a boob.
ReplyDelete