Updating Your Website?

Check out this great post, with terrific visuals, from the small business folks at American Express OPEN.

I agree with the commenters: Not only is it a big expense and aesthetic hurdle for many small companies to host a fantastic website, but the bigger problem comes in updating it and keeping it fresh.

If you don't have someone in-house, it usually has to be done under contract and becomes a low priority for the busy entrepreneur.

h/t to my web guru, Paula Johnson, for the link.