Tuesday, April 3, 2012

Startup Troubles

A good number of startup businesses fail. Either they never quite make it out of the gate, or they sputter for a few furlongs and then run out of steam. But why?

In my interview with Harvard prof Noam Wasserman, he posits some theories, most of them about people problems.

When Noam mentioned that we in the entrepreneurship community too often rely on flashy, splashy role models and gut instinct, instead of empirical data and solid research, he had this skeptic won over. He's so right - and his advice is spot-on. Give it a read.

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