Friday, June 26, 2009

(More Than) A Pat on the Back

In times like these, entrepreneurs have to look outside of the usual suspects when it comes to sales.

Sometimes that means empowering your subcontractors and non-sales employees to do some selling for you.

But how to you reward this activity - and encourage more of it?

My Smart Answers column talks about establishing a bonus structure for employees and subcontractors who are asked to bring in new clients for a service firm.

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